Stepper is an AI-native workflow automation platform that makes it simple to create automated processes for your business. Think of it as a Zapier or Make built from the ground up for AI and with batteries included - and a whole lot more cost effective to run at scale!

A step is a single action in a workflow. For example, updating a CRM, sending an email, or posting a slack message.

A component is a re-usable set of steps. You could think of a component as a manually triggered workflow. You can bundle components into a component library, and then re-use components across all your workflows.

Components are great for abstracting out common logic, repeated sets of steps, or to avoid re-inventing the wheel.

Credits are like tokens you can spend in Stepper on features that incur extra costs — such as AI steps, sending emails or SMS, and using premium APIs.

If you use up all your credits, any workflows that depend on credits will automatically pause.

Using AI features while building a workflow (e.g., asking the AI to explain, or build a workflow) are included for free with a free daily quota of credits. If you go over the free quota, then credits will be spent.

You can buy additional credits at any time from your dashboard on the Pro plan.

Credits do not expire or reset every month.

We want Stepper to be the most cost effective solution for small businesses to automate at scale. To that end, on our Pro plan we have no hard limit on steps. However if you regularly exceed more than 250,000 steps per month, we'll be in touch to discuss a custom plan suited for your needs.

As per our standard terms and conditions, we also reserve the right to terminate any accounts if we determine they're abusing the fair use policy or otherwise violating our terms of service.

The simple answer is that there's no catch. We're an established, self funded business who like to grow by building great products, and having our customers tell their friends (we don't spend millions on ads).

At a reasonable volume of runs, the cost of running workflows isn't prohibitive, so we're able to be very generous.

For things that do cost us money at scale, like AI, sending emails or SMS, we offer credits, which can be bought in advance and never expire.

We believe by being generous, we'll help many businesses prioritise automation far more, and not have to fret about accidental bill shocks.

Yes, you can cancel your subscription at any time. Your workflows will continue to run until the end of your billing period, and you can always reactivate your account later if needed. Credits are not refundable.